![]() |
|||||||||
![]() |
Jesse Briggs, co-founder of Haircolor USA, and his wife Flo of Yellow Strawberry Salon in Florida, have developed a wave technique that is destined to launch a brand new chapter in the history of hair wave and curl design. New S Wave TechniqueThis new technique creates soft curls, edgy waves and romantic ringlets while signaling the end of the traditional perm.The S Wave is easier and less damaging than a perm, takes just 20 minutes for beautiful results, and with proper care will last up to three months. The S Wave Thermal Set™ has one thing in common with the acid perms developed in the 1970s and still in use today: both use an acid wave solution activated with heat. But there are many differences. The permanent wave, or perm, creates lasting curls by altering the hair structure itself. The harsh chemicals, if applied incorrectly, can make the hair brittle, fragile and easily broken. The only way to get rid of a bad perm is to cut it off or grow it out. When new hair grows in, the roots must be permed to match them to the older permed hair. The ALL NEW S Wave Thermal Set™ is formulated with strawberry seed oil to promote healthy hair and scalp. In addition, the S Wave Thermal Set™ uses a milder solution than regular perms, big rollers instead of rods, and a technique that creates soft "S" waves as opposed to tight curls. The waves gradually soften and flatten out over time so there is no need to retouch. When the S Wave is gone, it can be re-applied to the same hair without risk of overprocessing. It can be also used on colored or bleached hair and safe for ethnic hair type. The S Wave Thermal Set™ is also much faster than a perm, taking only about 20 minutes to achieve. The S Wave Thermal Set ™ waving solution is a gentle formula designed to create soft, manageable curls and waves for all types of hair. The S Wave Thermal Set™ utilizes soft rollers and a gentle solution to create a natural S Wave shape.
The good news is that the S Wave Thermal Set ™ is now available to all salon owners, so ask your stylist for this new treatment.
According to Jesse, soft curls are now possible for everyone. "Anyone with hair that is long enough to be wrapped around the special S Wave rollers 2 1/2 times can have the Thermal Set performed on their strands. The S Wave Thermal Set™ can be successfully created on short, medium or long strands." "This whole new idea of mine is to help bring back the wave because straight hair is old looking – so throw away those flat irons because soft beautiful hair is coming. You can join me now or believe me later," he added. Maintaining the S Wave and Styling TipsS Wave Thermal Set create the perfect base for the latest look and exciting new hair styles.After getting an S Wave in hair salon, wait for 2 days before the first shampoo and then it is easy to simply shampoo and scrunch tresses into a variety of edgy, textured looks. Optionally, S Waved hair can be shampooed, blow dried, and then easily and quickly curled or waved with the touch of a curling iron. Click here for more styling tips.
|
||||||||